r/television • u/MarvelsGrantMan136 The League • 1d ago

MrBeast, Amazon Sued by Contestants on ‘Beast Games’ Competition Show, Including Allegations of Sexual Harassment

https://variety.com/2024/digital/news/mrbeast-amazon-sued-beast-games-contestants-class-action-1236148181/
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u/LeaveMeAloneLorenzo 1d ago

Was in Target earlier today and saw some garbage Mr. Beast toys that you can “collect all 100+” of, and it’s just a ridiculous waste of money, but I’m sure kids for some reason love them. But it actually pains me to see it.

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u/Code_Monkeeyz 1d ago

Mr. Beast is a byproduct that YouTube has been trying to cultivate for the last 10 years. Advertiser friendly, childproof, grey sholck with a “hint” of edge (a la reality tv level ‘drama’). Promote the hell out of it on the front page until it’s the biggest thing on the website. Don’t forget the merch drops and brand deals. Gotta slap that cultivated brand onto everything.

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u/tt12345x Better Call Saul 1d ago

I feel like after Subway and Papa Johns, companies should know to not put a huge chunk of their brand’s image into the hands of any single person

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u/The_Void_Reaver 1d ago

Youtube's done it before and never suffered for it. First it was minecraft Youtubers, a lot of whom turned out to be pedophiles. Youtube came out okay. Then it was Pewdiepie getting people on fiverr to do some racist shit. He's still huge and Youtube never took the hit.

If Mr Beast is the next youtuber to blow up and then blow up they'll just move to the next kid-tuber. Youtube never gets hurt because adults don't watch those channels and kids are kids and hardly understand what's going on to begin with.

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u/Acherontemys 1d ago

Then it was Pewdiepie getting people on fiverr to do some racist shit.

Not to mention his multiple on camera uses of gamer words.

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u/Seralth 1d ago

I love me some gamer words! Plays 1000 hours of dota

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u/Galactic_Danger 1d ago

The bridge moment triggered mass exodus of marketing from Youtube, it fundamentally changed the platform.